Backlinking SEO: Getting the most out of your back links and back linking strategy

Backlink Blogging

Tom Moris asked:

When it comes to generating back-links with blogs, you need to:

1) Find blogs that provide a ‘do follow’ (the only kind of blogs where a link back to your site will count as a “vote”.)

2) You explore and read the blog and then you make an insightful, useful or relevant comment to the post that is likely to be approved by the blog’s administrator.

3) Include your back-link with relevant anchor text on the blog.

4) Rinse & Repeat

Getting Started:

There are many free-hosted blogging platforms out there that can be used to generate instant backlinks to your site. You can create one blog on each platform, or multiple smaller blogs forming an entire network. These sites often have substantial authority with search engines, so they have the potential to provide some of that authority to your own sites. You also have fewer rules to deal with that you would at a site like Squidoo or an article directory, so you can link to your own site in every post if you wish. You could even link to it multiple times in a single post as long as you don’t go overboard and you provide quality content. The main requirement most blog hosts have is that you post quality content. They don’t want their sites to turn into massive link farms, and they don’t want to host a bunch of untouched PLR or stolen content.

There are two main blog hosts:

Blogger.com & WordPress.com

WordPress can also be hosted on your own domain, as you are probably aware, but we are concerned with the free hosted solution, because it already has some domain authority. The main difference between Blogger.com and WordPress.com is the fact that Blogger allows affiliate links and WordPress doesn’t. If you host a blog on WordPress.com instead of your own domain, you won’t be able to make any “commercial” posts. You could link to your own blog, but if you aren’t careful, it could be seen as commercial and be taken down. Blogger does allow commercial posts, as long as you are careful to post quality content. You want to make sure your blog doesn’t look like a “splog” (spam blog) or it could be taken down.

I advise making a new blog for every main keyword phrase you wish to rank for, and making at least 5-10 posts of at least 200 words on each blog. This way it looks like you are actually contributing real content. If you create dozens of blogs each with one post, you will probably be flagged.

If you have a site about crochet, you could make blogs based around keywords like:

How to crochet afghans How to crochet mittens How to crochet sweaters How to crochet handbags Beginner’s guide to crochet

Each blog would have multiple posts about that specific topic, and each post would ideally link directly to a corresponding page on your own site that is based around that particular keyword. For example, your blog about crocheting sweaters might have the following piece of text at the end of every post: If you want to learn more about crocheting sweaters, visit my page on it here: How to Crochet Sweaters. I have extensive tips and patterns for free!

As you can see, I’ve used two different keyword phrases for the links. You could link to two different pages on your site, or you could link once to your main page, and once to a secondary page. It looks a lot like a bio box on an article directory, doesn’t it? It does, and it’s effective. But you can also feel free to add links here and there inside your content, if you prefer. I would advise not creating too many blogs in too short a time frame. If you do, you could end up getting flagged. I would create maybe 5-10 blogs per week, each with 5-10 posts.

Remember, other users could report you, too. So it’s a good idea to make sure you’re posting quality, relevant information that people would actually be happy to read. You can outsource content if you need to. You can get short posts of 200 to 300 words for as little as a dollar or two each, depending on where you look. The most you should have to pay for short posts like this would be about $5 each.

Rashida

Be Sociable, Share!

You can follow any responses to this entry through the RSS 2.0 feed.